2014년 10월 26일 일요일

The confirmation

3. The confirmation,which lays out in a logical order (usually strongest to weakest or most obvious to most subtle) the claims that support the thesis, providing evidence for each claim.
At first, I will start by displaying 'Bandwagon effect' to explain imitation mentality and I will define whether the trend consumption psychology is imitation or differentiation. Lastly, I will associate this phenomenon to living in a group to explain that this phenomenon is reasonable.  

1. What is my thesis? 'The phenomenon that people follow some trends is reasonable'.

2. What types of source am I using to defend my thesis?
I'll mainly use examples that will emphasize the necessity of regulation. Some experiments will be used. 


3. Are my arguments mostly based on evidence, logic or emotion?
My arguments are mostly based on evidence  and emotion will be used.


Confirmation


 The trend consumption psychology is imitation. This is inevitable imitation. When People live in a group living, people started to be sensitive to trend. I can find the cause from the a sense of belonging by purchasing particular products that friend has used. We lead fashion, it is because when we mimic the others' behavior, we can feel sympathy. Moreover, imitation becomes stronger when a group is more friendly. Human have a strong desire to want to belong a social group because human is a social animal. So typically when deciding whether to purchase a particular product, we are influenced from others in the social group. If that influence is closely related to the identity of the group, our purchasing behavior will happen in the direction of 'convergence' in the collective action. For example, nowadays increasing the population of car poor is serious social problem. Car poor is a group who have only car in their property. Although trend consumption have became social problem, there are some reasons like pressure that people consume with following trend.

In contrast, the influence of social groups shows the selective value of the collective whole rather than to represent the collective identity. For example, buying a popular toothpaste or if you are willing to join in the life insurance products which gain the public's trust. It differs in that it wants to follow the best value to the community, rather than seeking to converge on group identity,this is because you want to share the value of collective by sympathizing with group action. By simply taking a collective value, rather than  sympathizing with collective action is desirable in that the more realistic decisions. So, the trend consumption is not always bad.

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